Client

Betfair

Content Type

Video

Distribution

YouTube and Online

Stats

Over 1,000,000 views
21 Languages

Help and Learningsc-linkWatch the video on YouTubeCheck out the video on VimeoCheck out the video on Twitter

Input
With the most advanced betting system on the web and over 4 million active accounts, educating their players is key to the websites success. With this in mind, we were tasked to produce a video library of training and promotional content for the vast online community.

Output
The first stage was to research the main barriers users encountered as well as gaining the fundamental knowledge required to use the platform. With the aid of gaming industry experts, we began producing online video content that currently totals over 300 videos in 21 languages and counting…

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Get in touch

0844 272 4582

hello@firstav.co.uk
studio@firstav.co.uk

4 Boyd Street
Newcastle-upon-Tyne
UK, NE2 1AP